The 2025 Grand Marshal Experience will be hosted at the Seminole Hard Rock Hotel & Casino. This Winterfest Celebration welcoming our Grand Marshals includes dignitaries and celebrities who join us at the Seminole Hard Rock Hotel & Casino to celebrate, Winterfest style.
RECEPTION BY INVITATION ONLY.
CO-GRAND MARSHALS
2025 Seminole Hard Rock Winterfest Boat Parade Co-Grand Marshals
Romero Britto and Montell Jordan
The 54th Annual Seminole Hard Rock Winterfest® Boat Parade is set to shine brighter than ever, led by two global icons:
Montell Jordan – R&B legend, inspirational performer, and community advocate. Known for the anthem “This Is How We Do It,” Jordan brings not only a legendary career but also a passion for community, outreach, and connection.
Romero Britto – internationally acclaimed artist whose bold, joyful style has captivated the world. His vibrant, signature artwork will define the look and feel of Winterfest® 2025. From brochures and shirts to the showboat décor, Britto’s art will be everywhere turning the Parade into a living masterpiece.
Together, these Co-Grand Marshals embody the perfect fusion of sound, color, and celebration, making Winterfest® 2025 an unforgettable experience of music, art, and holiday magic.
The Grand Marshals will be honored at the exclusive Grand Marshal Reception, followed by leading the Parade the next night onboard the Grand Marshal Showboat presented by Fifth Third Bank.
SPECIAL PERFORMANCE by Montell Jordan
POSTER ARTIST
In addition to his role as Grand Marshal, Romero Britto has also been commissioned as Winterfest® 2025 poster artist, further adding to the color, creativity, and cultural impact of this year’s festivities. His artwork will be featured on brochures, newsletter, online materials, shirts and reflected on the decor of the Grand Marshal Showboat sponsored by Fifth Third Bank.
Attendees will receive this year’s Poster created by Romero Britto courtesy of South Florida Business Journal.
Entertainment by Yacht Rockettes Trio sponsored by Rick & Flo Celender
Photo Booth sponsored by
Special Guests
Many local VIPs, dignitaries, and sponsors will be on hand to welcome this year’s celebrity Co-Grand Marshals. Fort Lauderdale’s Mayor, Dean Trantalis, will give the Co-Grand Marshals a key to our beautiful city and Riverwalk, Inc. will present a brick in their name(s) for the Riverwalk Celebrity Walk of Fame on the banks of the staging area of the Parade.
Meet Florida’s Powerhouse: Your New Miss Florida USA!
Crowned with purpose and passion, Lou Schieffelin is your newly crowned Miss Florida USA and she’s ready to make history. No stranger to the spotlight, Lou first dazzled the pageant world as Miss Florida Teen USA 2018, placing in the Top 10 at Miss Teen USA and has only soared higher ever since.
A proud magna cum laude graduate of the University of Florida, she blends beauty, brains, and bold ambition. With over 16 years as a professional model in the best markets around the US, she knows how to command a runway and through pageantry, a room. Now, Lou is taking her drive to the skies as a pilot in training, proving that no dream is too high to chase.
However, Schieffelin’s greatest mission is grounded in purpose. As a passionate advocate, she was a FL House Floor honored catalyst behind the life-saving legislation that ended the texting while driving epidemic saving an estimated 11 lives every single day in Florida. In partnership with AT&T’s national “It Can Wait” campaign, Lou also authored a children’s book to further amplify her message and reach.
Determined to protect Florida’s youth, Lou has gone on to curate her empowering workshop “Red Flags Run.”, a program educating teens on how to stay safe in the digital world.
From the stage to the skies, the Capitol to the classroom, she’s a woman on a mission. And now, she’s setting her sights on the national crown. Lou is ready to bring home Florida’s first-ever Miss USA title. Grace, grit, and an unstoppable spirit: Miss Florida USA is more than a title. She’s a movement.
Join Us
Winterfest® is more than a Parade—it’s a tradition that unites South Florida and draws national recognition. With Montell Jordan and Romero Britto at the helm, this year promises to be a spectacular celebration of creativity, culture, and community.
Please view photos of our past Grand Marshals Jack Wagner with the Florida Panthers’ Mascots: Stanley C. Panther and Viktor E. Rat, Taylor Dayne, Joey Fatone, Chris Kirkpatrick, Mario Lopez, Brett Michaels, Huey Lewis, Big & Rich, PITBULL, Flo Rida, Deborah Norville, Barry Gibb, Brooke Burke, Kim Kardashian, Alonzo Mourning, Jim Belushi, Lorraine Bracco, Frankie Valli, Randy Jackson, Shaquille O’Neal, Ryan Hunter-Reay, and many more on our Facebook page.
Now is the perfect time to partner with Winterfest® and showcase your brand on the most dazzling stage of the season.
A Powerful Platform for Partners
By partnering with Winterfest®, you align your brand with world-class talent, international media attention, and unmatched community engagement.
- High-Profile Visibility: Featured alongside iconic names such as Pitbull, Flo Rida, Shaquille O’Neal, and Barry Gibb—past Grand Marshals who have elevated the Parade’s reputation.
- Cultural Impact: Britto’s artwork and Jordan’s influence ensure that Winterfest® 2025 resonates across art, music, and media landscapes.
- Prestige & Access: From the exclusive Grand Marshal Reception to the Parade itself, your brand will connect with VIPs, dignitaries, celebrities, and tens of thousands of attendees.
This is a private reception to honor our Grand Marshal. Become a Sponsor – Get Invited! SPONSORSHIPS are available with this event. The event includes honoring our Jr. Captain from the Winterfest Foundation.
Need a room for the night? Click Here!
The 2024 Grand Marshal Reception has entered the history books!
Coming in 2025, this page will be updated with all the exciting details of the next Winterfest Grand Marshal Reception.
We’ll see you then!
Until then, enjoy a look back at the 2024 Grand Marshal Reception
